The David Jones Flower Show 2013 -The Enchanted Florence

Every year in September, David Jones in Sydney puts on a spectacular floral show on the ground floor of its Elizabeth St store. This year was inspired by the gorgeous designs of Australian artist Florence Broadhurst.

Each of the DJ's windows are part of the display. Each one was themed with a quote from Florence and was based on one of her many designs.
Love these two window displays which caught the designer stores (Prada and Gucci) across the road in the reflections.

"People with taste will find me"
Florence Broadhurst. The Australian womens weekly, August 25th 1965.

Over 300,000  flowers are used in these displays which come from growers all over the country. Some of the flowers include Vanda Orchids, Phalaenopsis Orchids, Gymea Lilies, Zinnias.

A giant canopy of flowers lead to the escalators. Potions of the displays were lit up to enhance the vibrant colours as a reflection of Broadhurst's vivid designs.

"You've got to have something to do at a party. It's no good just standing around" Florence Broadhurst on why she provided guests with easels and paints so they could draw her at one of her own Soirees.

Large pots and urns were filled with flowers and greenery and placed up high above the usual display counters. This gave great height to the designs - which is a great tip if you are ever trying to decorate a large room or event!

Hope you enjoyed the pics! There are more on my facebook page as well as pics from previous DJ's shows. And if you missed out this year, make sure you make the visit next September!